- Pre-built products, customers and markets recommendation insight
- Customized industry specific data source
- For retail, e-commerce brand owner and shopping mall
[Retail]
Product Category Development Recommendation
- Insights :
- Identify the consumer trend (Toy as an example) on specific product categories and brand based on the reason of purchase and customer sentiment
- Business Benefits :
- Reallocate the resource planning, procurement, category management based on the consumer favour product categories, brand and products
- Identify the reason of purchase to optimize the sales and marketing, inventory and portfolio management
[Retail]
Global New Product Recommendation
- Insights :
- A centralized sourcing platform to identify the top selling products of multiple product categories from various supplier sourcing platforms
- Top 10 products summary ranked by sales volume of major product categories
- Business Benefits :
- An aggregated and standardize sourcing insight of multiple product categories from various sourcing platforms globally
- Quick identify the top selling products
[Retail]
Sales Strategy Recommendation
- Insights :
- Who purchased your products and who purchased from your competitor?
- Why consumer purchased from you and what your consumer said about your products?
- What is the best selling products in the market? Is your competitor’s product dominate in the market and why?
- Business Benefits :
- Optimize the media buy, Ad copy and customer acquisition strategy based on the end-consumer demographic and reason of purchase
- Optimize the promotion strategy (i.e. discount rate & rebate offer)
[Shopping Mall]
Tenant Sales and Performance Recommendation
- Tenant Sales and Performance Insights :
- Merchant Sales Tracking
- Occupancy Tracking
- Footfall Tracking
- Rental Income Tracking
- Top vs Bottom Merchant Sales Tracking
- Campaign Sales Tracking
- KPI Monitor & Email alert
- Features :
- 36 Months Rolling Data Comparison
- Target vs Actual Comparison
- Sales Forecast
- MOM Increment / Reduction Tracking
- Rent-to-Sales %
- Sales per square feet / Rent per square feet
[Shopping Mall]
Shopper Recommendation
- Consumer Persona Insight : Unlock the consumer common interest, brands, lifestyle, KOL based on a specific content of your social media post in order to recommend the new marketing opportunity and customer journey.
- Benefit Benefits :
- Identify the most impactful partners and brands to drive your targeted consumer interest
[Shopping Mall]
GenZ & Millennial Buying Behavior Recommendation
- Tenant / Brand Sourcing Insights :
- Identify the brands, products, styles (i.e. download to product specification) purchased by GenZ & Millennial in E-Commerce
- Purchase behavior data can retrieve from last 24 hours to last 30 days
- Consumer demographic can identify by age, gender, the unit price of a single purchase to fit into consumer characteristic of each brands and shopping malls
- Business Benefits :
- Optimize the brand or tenant portfolio based on the consumer trend
- Identify the hidden & unique brand or tenant to drive consumer traffic and leasing revenue
[Shopping Mall]
Brand Scores for Tenant / Brand Portfolio Recommendation
- Tenant / Brand Assessment Insights :
- Standardize the assessment criteria for a brand (i.e. existing tenant vs non-existing tenant)
- Adjust the weighting of different assessment criteria for brand selection (i.e. strong domestic e-commerce vs strong international social media)
- Business Benefits :
- Assess the brand potential during the contract renewal consideration or new brand introduction
- Proactively introduce a new tenant (brands) ahead the competitors